Listing agent vs selling agent

by Robin Anderson Real Estate 04/13/2025

couple speaking with realtor

The world of real estate can be challenging and a bit confusing at times. Hiring a real estate agent is a great way to navigate the real estate market in your area. 

Before hiring an agent, you need to assess your needs. First answer, do you need to acquire a selling or listing agent? What will the commission fees be? What kind of personality and experience do you need to make the process as coherent as possible?


Listing agent vs selling agent 

If you want to sell your home, consider hiring a listing agent. Listing agents represent the party selling a property. They will promote your home and find the right ways to make your property more competitive within your target market. 

A selling agent, also known as the buyer’s agent - which may sound counterintuitive, acts on behalf of the potential buyer to buy a property. A seller’s agent will do research on local properties that best suit the buyer’s budget and search criteria. 

Until the contract is signed, this agent is referred to as a buyer’s agent and post-contract signing, they are referred to as the selling agent. 


Commission fees

The selling agent commission price may seem daunting. However, paying this fee ensures you have a proficient real estate professional on your side to help navigate the legality of real estate transactions. 

Once a property is sold, the home seller pays the brokerage of the listing agent. The brokerage will then give the listing agent a portion of the commission fee. The national standard commission rate hovers around 6% total for buyer and seller agents. 


Finding your perfect real estate agent

Whether you are searching for a listing or seller agent, it is important to assess their credentials and make sure their expertise fits your criteria. Do they understand your local market? Are they a good negotiator? Can they market your home for the best price to get it sold quickly, so you can continue with your journey? 

Overall, the cost of hiring a listing or seller's agent is worth the expense. Both of these real estate agents will mediate between the buyer and seller and keep the situation calm when emotions run high. 

About the Author
Author

Robin Anderson Real Estate

“My Passion is people and relationships and I promise to provide my clients with exceptional service tailored to their individual needs.” -Robin Anderson 

Georgia native, Robin Anderson brings her passion for people and her love of homes to work for her clients. She and her husband, Andy, have been married for over 30 years and have two adult children, Ellen and Drew. They currently live in Fulton County, but Robin has lived and invested in properties throughout metro Atlanta as well as helped clients buy and sell. She has been integral to many real estate endeavors including designing and building several custom homes, remodeling homes, subdividing land, managing rental properties, and buying and selling properties. She spent her first 3 years in real estate working with a new home builder, and she has spent the last 6 years working with buyers and sellers in her own community. Robin is highly motivated but sensitive to the fact that buying and selling homes can be an emotional experience, so she makes it a priority to keep clients closely informed throughout the process and strives to produce quick results. She appreciates the opportunity to help her clients navigate the real estate process, and she aspires to deliver quality customer service that is both informative and positive. She is driven to provide outstanding service for her clients and she is focused on building successful and lasting relationships with her clients. This personalized service earns her enthusiastic referrals from clients she is pleased to call friends.Edit

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